Digital Mara We are the LARGEST transit Out-of-Home and Digital-Out-Of-Home ADVERTISING media company in Kenya. +254759333333 info@digitalmara.co.ke
Digital mara Free WiFi 6 technology services

WiFi Advertising

Display your advertisements on the NCR Public free WiFi Hotspot splash page

Industries / Team

What is WiFi Advertising?

From Train Stations, boarding platforms and waiting areas commuters demand WiFi pretty much everywhere these days. WiFi advertising allows you to present these engaged audiences with content, promotions, and other brand messaging. WiFi advertising can also offset the infrastructure cost of supporting all the "free" guest WiFi.

How Can Advertising On WiFi Help Brands?

Wi-Fi advertising is used by a variety of different industries. On the surface, it may seem like the only advantage to WiFi advertising is getting your ads in front of your customers. That’s the obvious and most direct use. However, there are several unstated benefits that should not go unrecognised, as they could be the factors that edge out your competition.

Consumer data

Gather customer patters and behaviour for follow-up and future planing.


Economics

Increase customer engagement by offering discounts, special offers, or unique products.

Industries 

Earn direct revenue every time a guest connects. Direct revenue earned via hosting ad network through your guest views and ad hits.

WiFi as advertising tool

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IMPORTANCE of  WiFi Advertising

With the developing WiFi market now at its peak, WiFi hotspots have become the preferred medium for businesses to engage with their clients and increase their brand awareness.

One of the greatest things about offering Wi-Fi advertising at our Nairobi Commuter Rail - Nairobi Central Station is that by properly configuring your Ads splash page you can collect useful data, promote your brand, save on your advertising budget and target a niche group of users with customized advertisements and promotions, in order to encourage them to interact with your business.

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Leverage on WiFi Advertising

Leverage on WiFi Advertising. Public WiFi at the NCR offers a much-wanted advertising service that most of your customers will benefit from. Since most of them are likely to connect to our free public WiFi network through WiFi hotspots in the station, It is the perfect medium to promote your business! This is the right moment to encourage customers to engage with your brand and to foster brand loyalty with your existing ones.

The idea behind WiFi advertising is that you can target the right audience, at the right time – likely, while on transit to or from work when they are willing to buy or share their feedback about your brand with their friends. 

Digital Mara Media is Kenya's largest Digital and Transit Outdoor advertising media company. We are proud to be the exclusive advertising partners for the Kenya Railways Corporation, enabling them to meet the advertising demand from media buyers - connecting their clients with their vast commuter audience.

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